Fresh Po’Boy reference desk
A clean, citable snapshot of U.S. clothing-store sales, household apparel spending, and the seasonal pull behind the rack.
Last updated November 11, 2026
The numbers behind the fit
These figures are for writers, creators, retailers, and anyone looking for a source they can check. Every number below comes from a named public source. Retail sales and household spending measure different things, so they are presented separately.
Citable figures
Use the link on each figure to trace the number back to the original report.
The Census Bureau estimated $320.356 billion in 2025 sales for clothing and clothing accessories stores. The estimate is not adjusted for price changes.
Source: U.S. Census Bureau, Monthly Retail Trade Report, December 2025 ↗The same Census table reports that 2025 sales for clothing and clothing accessories stores were 5.5% higher than 2024.
Source: U.S. Census Bureau, Monthly Retail Trade Report, December 2025 ↗December was the largest monthly figure in the Census 2025 table for clothing and clothing accessories stores, underscoring the importance of holiday demand for the category.
Source: U.S. Census Bureau, Monthly Retail Trade Report, December 2025 ↗U.S. consumer units spent an average of $2,001 on apparel and services in 2024, according to the Bureau of Labor Statistics Consumer Expenditure Survey.
Source: U.S. Bureau of Labor Statistics, Consumer Expenditures, 2024 ↗Apparel and services accounted for 2.5% of average annual consumer-unit expenditures in 2024.
Source: U.S. Bureau of Labor Statistics, Consumer Expenditures, 2024 ↗The Bureau of Labor Statistics reported average 2023 household spending of $655 on women’s apparel and $406 on men’s apparel. These are category averages, not a price guide for any individual item.
Source: U.S. Bureau of Labor Statistics, Apparel Data in Fashion, February 2025 ↗How to read this page
Census sales figures describe receipts at clothing and clothing accessories stores. They do not measure every apparel purchase, and they are not adjusted for price changes. The household figures come from a consumer survey and describe average spending, not what every household spends.
That distinction matters. The numbers work best as context for a broader retail story, not as a shortcut for predicting one brand, one product, or one shopper.
Methodology and sources
The sales, growth, and December figures use the Census Bureau’s December 2025 Monthly Retail Trade table for NAICS 448, Clothing and Clothing Accessories Stores.
Read the Census report ↗The average apparel-and-services spend and share of household expenditure use the Bureau of Labor Statistics’ 2024 Consumer Expenditure Survey release.
Read the BLS spending report ↗The women’s and men’s apparel figures use the Bureau of Labor Statistics’ 2025 apparel data summary, reporting 2023 household averages.
Read the BLS apparel summary ↗Fresh Po’Boy Streetwear. “U.S. Apparel Retail Statistics: 2025 Sales, Spending, and Seasonality.” Updated November 11, 2026. https://freshpoboy.info/apparel-retail-statistics
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